The Green Line, a new multichannel campaign for SayYes.
2025-05-19 00:00
La Linea Verde, a leader in the fourth range fruit and vegetable sector, is launching a new phase of its communication with the launch of a multichannel campaign dedicated to DimmidiSì: a celebration of freshness, convenience, and innovation through an anthem to "yes".
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Phytosanitary products: policies are waking up but fruits and vegetables are disappearing.
2025-05-19 00:00
As if by magic, even politics seems to have finally realized the crucial issue represented by the withdrawal of agrochemicals, accompanied by the lack of alternative solutions and the limited regulatory reciprocity between EU member states and non-European countries. A change
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The Women of the Fruit and Vegetable Market were the protagonists at the Agrofutura festival.
2025-05-19 00:00
"My goal today, which is also the goal of the association I represent, is to raise awareness among institutions and the sector on three topics that are very important to us: inclusion, interdisciplinarity, and internationalization." With these words, Silvia Carpio introduces her intervention.
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The EU gives green light to the herbicide
2025-05-19 00:00
The European Food Safety Agency has given the green light to the use of pelargonic acid, the first "green" herbicide that helps farmers control weeds without harming the ecosystem. Coldiretti announced this with satisfaction.
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The Italian fruit and vegetable industry is flying high in the first two months of 2025.
2025-05-19 00:00
The Italian exports of fruits and vegetables continued to rise in the first two months of 2025, with a 7% increase in volume compared to last year, while imports decreased by 5 percentage points. This has benefited the trade balance: the balance between exports and imports has improved.
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Summer fruit from Sicily: OP La Deliziosa opens the season with a mix of tradition and innovation.
2025-05-19 00:00
With the arrival of summer, Sicily lights up with unique colors, scents, and flavors. It is right here, at the foot of Mount Etna, that OP La Deliziosa, a historic company in Biancavilla (CT), kicks off the new season of summer fruits, bringing not only excellent products to the markets.
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Snack the Summer with Ondine®: the taste of summer is served
2025-05-19 00:00
Among the most anticipated products for the summer season, Ondine® stands out as a premium flat nectarine resulting from an international project developed in collaboration between Frutaria, ASF Edition, and a few carefully selected key players in the fruit and vegetable industry: Alegra.
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Cherries, watermelons, melons: summer fruits take the stage
2025-05-19 00:00
BMTI and Italmercati's Grocery Bag recommends the most cost-effective seasonal food products for shopping this week, with important new developments in the fruit and vegetable sector. As for fruits and vegetables, the "seasonal change" is now complete with the end of...
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Stone fruits growing, excellent start for watermelons and melons.
2025-05-16 00:00
Summer fruits and vegetables are beginning to make their way into wholesale markets, and at the Agroalimentare Center in Treviso, the season is opening with some encouraging signs despite some slowdowns due to unstable weather. The president of the market, Engineer Francesco, is preparing to provide an initial assessment.
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Week 18: ortofrutta Lcc facing difficulties (-3% in volume)
2025-05-16 00:00
In week 18, sales of fresh fruit and vegetables by imposed weight show a slight increase, while Packaged Fast-Moving Consumer Goods (FMCG) exhibit a slight decrease. Among distribution channels, self-service stands out, while the others remain more in the shadows. Tomatoes...
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Dole bananas on the "Gulf of the Island Trail"
2025-05-16 00:00
On May 17th, the Gulf of the Island, in the province of Savona in Liguria, will once again host one of the eight stages of the Golden Trail World Series circuit (the "Golfo dell’Isola Trail") and Dole Italia, a leader in the production and distribution of high-quality fresh fruit, will be present.
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There is a material that, despite being one of the oldest used in the fruit and vegetable sector, does not emerge underestimated in the debate on the sustainability of the supply chain: wood. It is precisely to overturn this perception that the Ripack Consortium has chosen to present itself at Macfrut 2025 with a clear
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Fresh produce takes the spotlight in Italian shopping carts: fruits and vegetables in the front line.
2025-05-16 00:00
At the heart of the recovery in the Fast-Moving Consumer Goods sector, the fresh category - particularly fruits and vegetables - continues to be a strategic driver for the entire industry. The 40th edition of Linkontro NielsenIQ, which brought together over 275 companies and 644 managers, outlines this scenario.
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International Asparagus Days and International Berries Days are joining forces. They are teaming up for a single big event scheduled from October 7th to 10th, 2025 in Bordeaux. A double appointment consisting of technical visits, exhibition area, field demonstrations, workshops, and fair tours. All of this.
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$100 for a melon? Yes, if it's signed by Elly Amai.
2025-05-16 00:00
There are those who make luxury their specialty, even in the fruit and vegetable sector: we are talking about the Japanese brand Elly Amai. We had already talked about it when the brand launched Erewhon in US supermarkets, a strawberry priced at $19 each (click here for more details).
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A taste laboratory dedicated to the Ispica New Carrot PGI.
2025-05-15 00:00
On Tuesday, the second of four seminars organized by the Consortium of the Novella Carrot of Ispica IGP took place at the "Galileo Ferraris" Higher Education Institute in Ragusa. The aim of these seminars is to better reach sector operators through more technical and dedicated sessions.
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ULMA Packaging drives the fruit and vegetable sector into the future: compact and smart innovation for packaging.
2025-05-15 00:00
With an increasingly technology-driven focus on efficiency, digitalization, and sustainability, ULMA Packaging confirms its position as one of the main players in the transformation of packaging for the fruit and vegetable sector. This is also evident in their participation in Macfrut 2025.
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The hail doesn't give a respite to Spanish fruits and vegetables
2025-05-15 00:00
A new, violent wave of hailstorms hit the inland areas of the province of Valencia last week, dealing a severe blow to the local agriculture, as reported by fyh.es. According to initial estimates by the Valencian Farmers' Association (AVA-ASAJA), the damages
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IV Gamma: mixed salad alarm
2025-05-15 00:00
The fruit and vegetable department of the large-scale retail trade is going through a positive phase, as demonstrated by the growth recorded in the month of April, despite a slowdown in the trend since the beginning of the year. Among the main macrocategories, both fruits and vegetables show good performance, while the IV-V
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Kiwi Passion grows and expands its network: "Red" and "Gold" varieties conquer the markets.
2025-05-15 00:00
The second Kiwi Passion Day confirmed all the expectations of the eve, drawing a large and qualified audience of stakeholders in the sector to Rimini. The event provided an opportunity to review the strategies of the Kiwi Passion Consortium, but also
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