Fruit Attraction turns red: Pachino IGP tomatoes land in Madrid
2025-09-29 00:00
The Pachino IGP Tomato lands in Madrid. The occasion is Fruit Attraction, the major fruit and vegetable trade fair that will take place in Madrid from September 30th to October 2nd and this year focuses on the tomato sector, the true protagonist of the 2025 edition. The Consortium
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Patrizio Neri is the new president of Cesena Fiera - Macfrut.
2025-09-29 00:00
Patrizio Neri is the new chairman of Cesena Fiera, the company that organises Macfrut (Rimini, 21-23 April 2026). The Board elected him after ratifying the resignation of Renzo Piraccini, the president who led the organization for over 10 years, taking Macfrut to unprecedented levels.
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Sicily's fruit and vegetable production is worth 3 billion.
2025-09-29 00:00
The Sicilian primates were showcased in Catania during the event "Sicilian fruit and vegetable excellences: markets, value, identity". This event followed the presentation of the 43rd edition of Macfrut, where the Island is a partner Region.
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UNAPROA's collective at Fruit Attraction
2025-09-29 00:00
UNAPROA will be participating in a collective exhibition (hall 4-4C08) within the ICE space at Fruit Attraction in Madrid from September 30th to October 2nd, 2025.
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Ortoverde returns to Fruit Attraction with a load of novelties.
2025-09-29 00:00
From September 30th to October 2nd, Ortoverde (Foodiverse Group) will be present at Fruit Attraction (Hall 7, booth C04) with numerous and interesting innovations.
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Piraccini leaves. Patrizio Neri new president of Cesena Fiera.
2025-09-27 00:00
It's not exactly a bolt from the blue, since dark clouds and ominous glimmers had populated the sky of Macfrut in the last week, but in any case, this expression fits very well with the resignation tendered by President Renzo Piraccini from the Board of Directors of Cesena Fiera yesterday.
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Sormac will be showcasing its fresh-cut machines at autumn events.
2025-09-26 00:00
Sormac, producent maszyn do przetwarzania owoców i warzyw, będzie prezentować swoje najnowsze urządzenia na targach Pack Expo w Las Vegas (29 września – 1 października 2025) oraz na targach Fruit Attraction w Madrycie (30 września – 2 października 2025). Na obydwu wystawach firma zaprezentuje BSM Belt Slicer.
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Fruit Attraction will take place in Madrid from September 30 to October 2. FreshPlaza and Primeur are collaborating to publish a 166-page exhibition magazine. This magazine has become an international publication featuring articles from the global fruit and vegetable trade industry. You can access the English version of the magazine by clicking on this link: Click
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Italmercativola participates in Fruit Attraction on behalf of the 22 member markets and also brings with it the Market Consultation, a new model for coordinating the main players in the sector to discuss within the international stage of Madrid.
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Advances in blueberry genetics are being highlighted in Madrid.
2025-09-26 00:00
At Fruit Attraction 2025 in Madrid, Spain, Fall Creek® Farm & Nursery, Inc. will showcase advancements for growers, such as Sekoya®'s success in achieving year-round availability in key markets through its global network of members. The company will also feature Arabella Blue®.
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"The first three weeks of September were extremely busy for our onion exports. This week is a bit quieter, and looking ahead to next week with Fruit Attraction in Madrid, I anticipate a similar situation," says Rinus Wisse of Wiscomex from Yerseke. "The price of onions is slightly under pressure. Last..."
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Madrid Fruit Attraction 2025 will host 2,460 exhibitors.
2025-09-26 00:00
From September 30th to October 2nd, Fruit Attraction will be hosting its 17th edition, organized by IFEMA Madrid and FEPEX, with Andalusia as the main sponsor. The fair will feature 2,460 exhibitors from 64 countries, an 8.4% increase compared to 2024. The event will occupy over 78,000 square meters.
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OP Rago at Fruit Attraction 2025: innovation and new product lines in the spotlight
2025-09-26 00:00
Fruit Attraction is just around the corner and this year OP Rago is ready to bring all its distinctiveness in the IV Gamma salads sector to the Madrid fair, with the ready-to-eat salad lines like Come Te and Le Prime, but not only.
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Two new early and resistant strawberry varieties
2025-09-26 00:00
Coviro SRL, a nursery company specializing in the production of strawberry and asparagus plants, will be participating in Fruit Attraction for the second year in a row. "We have invested a lot in this trade fair," explains sales manager Marcello Sbrighi. "After many years as visitors, last
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In Italy the volumes of Kiwi Zespri SunGold are growing by 25%.
2025-09-26 00:00
A week after participating in Fruit Attraction 2025, Zespri announces growth forecasts for the new Northern Hemisphere season, which shows a significant increase in volumes, especially for the yellow-fleshed variety.
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In 2025, Citran will celebrate its 45th anniversary, which coincides with Fruit Attraction, making it a particularly special date for the company. "What began in 1980 with the efforts of four grower families quickly expanded to six, and now includes ten families that embody the company's
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France's Interfel brings Parisian spirit to Fruit Attraction.
2025-09-25 17:00
Ponad 50 francuskich firm będzie stanowić francuską delegację prezentowaną przez organizację międzyzawodową na targach Fruit Attraction w Madrycie, z interaktywnymi grami francuskimi, kucharzami i występami na żywo dla zwiedzających.
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The Mazzoni Group is getting ready to participate in Fruit Attraction 2025 to showcase its wide range of varieties to customers and stakeholders, a result of high-quality production and strict controls. The event represents an important opportunity to strengthen the company as a point of.
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Strengthening partnerships and exploring new markets in Madrid
2025-09-25 00:00
Salix Fruits will once again participate in Fruit Attraction 2025, which will take place from September 30 to October 2 in Madrid. With operations in over 50 countries and a strong network of growers and buyers across five continents, the company will come to this year's event with a clear mission: to
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Orri is set to introduce a new brand image in Madrid.
2025-09-25 00:00
The Orri Running Committee (ORC) is updating its promotional image to highlight the uniqueness of the Orri mandarin, focusing on its distinctive flavor and exceptional qualities that differentiate this variety. The new image will be officially unveiled at Fruit Attraction 2025 and will showcase these attributes prominently.
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