On the stage of Macfrut, the Wholesale Markets Consultation arrives. On Tuesday, April 21 at 3 pm, the official presentation will take place with a discussion among the main players in the sector to outline a common strategy for the agri-food and logistics supply chain.
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Kiwi Passion® brings the future of innovation to Macfrut 2026.
2026-04-17 00:00
The Kiwi Passion® Consortium will be present at Macfrut 2026 with a dedicated exhibition stand, confirming its dynamic role in the kiwi industry and strengthening a trajectory of steady growth, both in terms of expanding the group and developing in international markets.
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New potatoes and carrots: Selenella presents itself at Macfrut with two prominent campaigns.
2026-04-17 00:00
This year, Selenella will also be at Macfrut (Stand 151 - Pavilion D3) together with Agripat, CEPA, and the Bologna DOP Potato Consortium, to tell, with a shared voice, the value of an agricultural supply chain that is based on collaboration, quality, and responsibility.
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Barbera International will participate in Macfrut as part of the collective stand of the Sicily Region, in area D1 - stand 067/107. The presence at the fair coincides with the start of the company's retato melon season and represents a moment for engaging with buyers and operators.
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Ortofrutta packaging, the new ULMA innovations at Macfrut 2026.
2026-04-17 00:00
For the 2026 edition of Macfrut, scheduled to take place from April 21st to 23rd at the Rimini Expo Centre, ULMA Packaging is renewing its participation, confirming itself as one of the protagonists of innovation in packaging for fruits and vegetables. Visit the company at Pavilion B1 - Stand 158.
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An official memorandum of understanding has been signed between SiciliaFiera and Cesena Fiera, a strategic agreement aimed at strengthening collaboration between the two trade fair centers and promoting the development and enhancement of companies in the fruit and vegetable sector and agricultural technologies.
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Avocado Siciliano at the center: Agricola Azzurra arrives at Macfrut
2026-04-17 00:00
From April 21st to 23rd, Agricola Azzurra will be present at Macfrut 2026, an international reference point for the fruit and vegetable sector, at the Rimini Expo Centre with a booth in Hall D2 - Stand 039.
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Naturitalia focuses on IV Range and summer campaign at Macfrut 2026.
2026-04-16 00:00
The fruit and vegetable supply chain is looking for stability in an increasingly unstable market. Balance could come from the next summer fruit campaign, thanks to a more structured focus on planning, programming, and innovation. It is on these foundations that Naturitaliasi is working.
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The Basilicata Strawberry Consortium appears compact and determined for one of the most important events in the international fruit and vegetable sector: Macfrut in Rimini. The Promoting Committee for the recognition of the Basilicata Strawberry IGP will be present to discuss a path based on
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The Mazzoni Group will be among the protagonists of Macfrut 2026, scheduled from April 21st to 23rd, a key event for the international fruit and vegetable sector. The fair will be a strategic opportunity to meet industry professionals and commercial partners, and most importantly, to.
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Parlapiano at Macfrut 2026: focus on the Arancia di Ribera DOP and island excellences
2026-04-16 00:00
Parlapiano Sicilia will present the excellences of the Sicilian territory during Macfrut 2026 in Rimini from April 21st to 23rd. The company is a leader in the commercialization of products such as the Arancia di Ribera D.O.P., which is a flagship product, as well as the Organic Sicilian Orange.
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Macfrut focuses on the tropical boom, mango imports soar to +420%
2026-04-16 00:00
Italians are increasingly liking Mango and Avocado. Our country ranks fifth in Europe for avocado imports and seventh for mango consumption. These are the findings from Fruitimprese in view of the "Mango and Avocado Explosion" event at Macfrut.
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Macfrut 2026, Parlapiano Sicily at the fair with Ribera Orange Dop.
2026-04-15 00:00
Parlapiano Sicilia will participate in Macfrut 2026 where they will exhibit at booth B1-stand 197 showcasing their main product references, with a focus on the Ribera Dop Orange. Enhancing their product offering.
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Barbera International will be present at Macfrut, scheduled from April 21st to 23rd, as part of the collective exhibition of the Sicilian Region, a partner of the event, at booth D1 - stand 067/107.
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At Macfrut 2026, Pacifico arrives: the first hologram mushroom
2026-04-15 00:00
A double debut. Pacifico, the new mascot of the Treviso Mushroom Consortium, arrives at Macfrut (21-23 April, Rimini Expo Centre) and becomes the first hologram mushroom presented at a trade fair. A change in communication approach for the sector, with the company placing emphasis on...
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Pink Lady® at Macfrut 2026: a relational hub for the supply chain and launch of Joya®
2026-04-15 00:00
Pink Lady® Europe will be present at Macfrut 2026 with a solid growth dynamic and a structured development strategy throughout the entire supply chain.
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The 43rd edition of the Macfrut trade fair is ahead of us!
2026-04-15 00:00
This year's edition of Macfrut trade fair is the most international in history. It will be attended by over 800 key buyers (+20%) and exhibitors from five continents. The presence of 5 ministers has been announced (Lebanon, Syria, 2 from the Dominican Republic, and Italy). The event
read morePink Lady Europe meets the supply chain at Macfrut 2026
2026-04-15 00:00
Pink Lady Europes will be one of the protagonists at Macfrut 2026 (Hall 3, stand 111), where it will present to industry operators the results of the season and the brand's development prospects. The participation in the fair comes at a positive stage for the brand, in a context of
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Berries, I Frutti di Gil focuses on innovation and supply chain: the news at Macfrut
2026-04-15 00:00
The Frutti di Gil, a joint venture between Gruppo Orsero - a leader in the distribution of fruit and vegetable products - and Cerchia Holding of the Molari family - specialists in varietal selection and berry nursery - will be present at Macfrut 2026 with a stand in Pavilion D2 (Stand X).
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The evolutionary process of fruit and vegetable packaging
2026-04-15 00:00
Nespak and Ciesse Paper will be attending Macfrut to demonstrate how packaging for fruits and vegetables can evolve in a tangible way, combining product protection, industrial practicality, shelf appeal, and more options in materials. Visit stand D3-73 to learn more about the innovations from these two Italian companies.
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