Cajamar, a leading financial institution in the Spanish agri-food sector, is once again participating in the International Fair of Fruits and Vegetables, Fruit Attraction, now in its sixteenth year.

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Fruit Attraction has gained increasing importance in recent years and is now considered the most important platform for the fruit industry in southern Europe and Spanish-speaking countries. Although the number of exhibitors from German-speaking countries is still limited, the trade fair has proven to be successful. read more

Fruit Attraction, organized by Ifema Madrid and Fepex, celebrates a new edition from October 8th to 10th, an international event now in its 16th year under the motto "Discover the essence of the sector." The Federation of Agricultural Cooperatives of Murcia

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With our recent integration into the Orisha business group, we reinforce our commitment to remain at the forefront of the Smart Agro sector, providing advanced technological solutions for the agro-industry. read more

The 2024 persimmon campaign of the Alegra Group is ready to start. There is approximately 3,000 tons of Loti di Romagna and 4,000 tons of Rojo Brillante available, which will be marketed until the first week of December. Alegra, Brio, and Valfrutta Fresco will be at Fruit Attraction Cachi. read more

Chiquita, the leading produce company, is excited to expand its presence at this year's Madrid Fruit Attraction, a prestigious trade show and a key event for the global produce industry. In its much larger booth space, Chiquita will highlight its leadership position in the banana market. read more

Fruit Attraction, organized by IFEMA MADRID and FEPEX, will take place from October 8th to 10th. It will once again host the Innovation Hub Awards, which recognize and highlight the research, development, and innovation efforts of the sector and individual companies. This time, among the 40 projects... read more

Fruit Attraction will take place in Madrid from Tuesday, October 8th to 10th, 2024. FreshPlaza and Primeur have partnered to release a 152-page exhibition magazine. This publication has become an international edition featuring articles covering various aspects of the international fruit and vegetable trade. The English edition is also available. read more

CaDRIVER not only improves plant nutrition, but also decreases common physiological disorders, such as bitter pit in apples, increasing marketable production and reducing losses. While many products on the market claim to improve nutrient absorption

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Ecoculture Biosciences will participate from October 8th to 10th in Fruit Attraction, the international trade show for the fruit and vegetable sector held annually in Madrid. At this event, the company

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Ibérica de Patatas, one of the main potato trading companies in Spain, will present its new business line for the industry at this edition of Fruit Attraction, where

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From 8 to 10 October, Ortoverde (Foodiverse Group) will be present at booth C04 in pavilion 7 at Fruit Attraction, the leading trade fair in Europe for fruits and vegetables. read more

But back to the innovations: Federico Stanzani, Commercial Director of CIV, says: "In recent years, our breeding program for strawberries has focused on varieties suitable for the Mediterranean climate. At Fruit Attraction, we will present Larissa®." read more

In the final months of its 50th anniversary year, Planasa, a global leader in the agri-food sector specializing in developing new berry varieties, will take part in the 16th edition of Fruit Attraction, an event it has been participating in for over ten years. In this setting, Planasa emphasizes the read more

The mission of CIV, an Italian breeding company based in the province of Ferrara, is to bring innovation to fruit growing for a more efficient and sustainable future. They are known for their commitment to varietal development in service of the fruit industry. Fruit Attraction 2024 in Madrid is... read more

On this occasion, a total of 9 products have been chosen as finalists out of 40 participants, and will have the opportunity to defend their candidacy before the jury of the Innovation Hub Awards on Thursday, 10th.

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"Fruit Attraction is one of the most important trade shows in Europe and crucial for the Spanish market," said Julián Herráiz, AgroFresh general manager. "We are excited to host our valued customers, colleagues, and industry partners at our booth during the show. It promises to be a fantastic event." read more

Innovating in fruit production for a more efficient and sustainable future. This is the mission of CIV, an Italian genetic improvement company based in the province of Ferrara, known for its commitment to

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Avocado will be the main focus of the 16th edition of Fruit Attraction, with various initiatives centered around this superfood. For the Madrid Fair (8-10 October), participation of over 2,100 companies from 56 countries is expected, presenting 70 thousand square meters of products. read more

In this way, the company reaffirms its commitment to the International Fair of the Fruit and Vegetable Sector, a event that has become an essential tool for the

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