The Trentino area confirms itself as a land of success for Apofruit. As proof of this, there are the settlement data of the 2023 campaign that have just ended with numbers showing a significant increase compared to the previous year. In fact, in the Autonomous Province of Trento, read more

The Be Fruity tour kicked off last weekend, stopping in Rimini and Riccione. The third edition of the fruit and vegetable promotion campaign, organized by Sgmarketing with partner companies, includes six stops in some renowned Italian seaside resorts in Emilia-Romagna, Tuscany and. read more

How to enhance the flavor of fennel? Vegetables by Bayer, the horticultural seeds division of Bayer Crop Science, organized a dedicated conference in Naples (The Italian fennel supply chain: innovating to enhance value). Only 10% of the total production is exported. The story of the supply chain. read more

Positive numbers for organic products in Italy: +3.2 in value and +2.1 in volume in the first five months of 2024 compared to the previous year. Strong demand for summer fruits, especially apricots and melons. read more

The season of the Coscia pear is about to begin, which is only harvested in Sicily from July and marketed until October. "We will start the harvest next weekend and the marketing will happen immediately," says Alfonso Cuomo, managing director of Oranfrizer. "We have an excellent" read more

Very positive numbers for Giga by Marlene, the great apple of the Vog-Home of apples assortment, which is increasingly conquering consumers. Since the beginning of 2024, it has expanded its presence in Italian retail chains. And starting from April, it has seen an increase. read more

The 2024 melon campaign of Agricola Don Camillo, based in Brescello (Re), has been launched, bringing together over 60 agricultural companies located in various Italian regions. The focus is on the most innovative products, such as Dino and Limelone Froggy. "They have the ability to add that premiumness factor needed." read more

In the countryside, melons are of good quality and high volume. Italian peaches and nectarines are also of excellent quality and enjoying a good moment. There is an increasing demand for watermelons. There is a significant increase in the quantities of bell peppers, and availability is also increasing. read more

The marketing campaign for Dolce Passione, the medium-sized black seedless watermelon born from the collaboration between Lamboseeds of Sant'Agata Bolognese, a seed company specialized in advanced research and innovation, has started off under the best auspices. read more

Since December 2021, we have been witnessing a phase of increasing fennel prices in the wholesale markets. Like all fruits and vegetables, these peak periods alternate with periods where prices stabilize at normal values, but in general, it can be said that in the. read more

Romagnoli F.lli doesn't leave empty-handed. On the occasion of the 2024 Gdoweek Brands Award, the potatoes by Vita Armonia Gourmet won the prize as the absolute winners of the new entry for the 25th edition of the event. "Through a long research work," Giulio comments. read more

In Val Venosta, the mountain cherry harvest of Vip has begun: the campaign will last until mid-August. The volumes are expected to reach around 650 tons, in line with the previous season, with larger sizes (28+). Debut in the premium line of a major retailer. read more

The yellow-flesh kiwi continues to be at the center of investments. Gullino Group, a company from Saluzzo (Cuneo), has entered into a partnership with Jingold to obtain a license for the cultivation of its innovative premium yellow-flesh kiwi. The agreement includes the planting by read more

In a particularly delicate moment for the fruit and vegetable sector, Apo Conerpo launches a message of enthusiasm and hope: a solid balance sheet, with a 1.8% increase in turnover from marketing in 2023 despite missing deliveries for over 27% of the volumes, and refunds to. read more

Apofruit is investing in the Scanzano Jonico plant (Matera), which has become a sort of hub serving the member producers in Southern Italy. By 2024, the facility will be expanded by an additional 3000 square meters thanks to Ocm funding. A photovoltaic system will be installed with Psr funds. read more

Peaches and nectarines are fruit products that are experiencing a positive trend, despite the difficulties caused by climate change (+3% in 2023). Combined with the favor shown for local products, this situation is pushing the Romagna Igp Peaches and Nectarines Consortium to focus more on them. read more

Solinda's mini seedless watermelon is back on the shelves of grocery stores, sweet and crunchy, distributed exclusively by Peviani. To strengthen brand awareness, Solinda is launching the "Win with Solinda" contest until July 28th. With a high quality standard thanks to the selection of areas within the

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The demand for melons and watermelons is still not optimal, due to the unstable weather in the North. The same goes for peaches and nectarines, whose high production is causing prices to drop. On the other hand, we have incoming varieties of Cot apricots, Portici, Farbaly, and Faralia, and for plums, Goccia d'oro.

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The Potato Exchange in Bologna has set the price for potatoes destined for storage at 50 euro cents per kilogram for the 2024-25 marketing campaign. read more

Fresh Del Monte, one of the leading vertically integrated producers, distributors, and sellers of fresh and pre-cut fruits and vegetables worldwide, is launching Club Del Monte in Italy, an innovative platform designed to strengthen the relationship between the well-known brand and retailers. read more