Cpr System strengthens its presence in Spain and completes the renewal of its reusable crates for fruits and vegetables, confirming a growth trend for the sector both in Italy and on the Iberian Peninsula. Present on the Spanish market for five years with Cpr Iberia, read more

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It is described as a "bet" because after 40 years of history, Esasem - a medium-sized Italian seed company - is embarking on a new path: the opening of its first branch in Spain, Esasem Iberica. read more

Corporate social responsibility is the driving force behind Joinfruite Alpina Intimo, a historic Piedmontese brand of intimate and nightwear. Since 1926, the brand has been synonymous with tradition, family, care, and trust, leading to a unique collaboration. At the heart of this initiative is a line of jams. read more

For years, Tesco has been committed to ensuring the consumption of fruits and vegetables in schools through various initiatives. For the second year in a row, they have launched the Fruit and Vegetable for Schools program. "Schools have told us about the positive impact that the Tesco Fruit and Veg for Schools program has had". read more

The demand for pumpkins is increasing, with different varieties such as Butternut, Lunga Violina, Moscata, and Tonda delica available on the markets. The campaign for Emilian pears has started, including Abate Fetel, William, and early Decana varieties. The sale of Spanish apple persimmons has begun, while the demand for regular persimmons remains stagnant. read more

On the occasion of Breast Cancer Prevention and Awareness Month, retailers, manufacturers, and industries are engaging in targeted initiatives to support research funding, promote healthy eating habits, and raise awareness about the importance of regular check-ups. read more

Reducing waste by valuing fruit with aesthetic defects but intact organoleptic qualities. With this goal in mind, All Citrus is launching a special campaign for its Ugly but Happy citrus fruit line. And with the arrival of autumn, they become Halloween Citrus: frighteningly good! read more

Nova Siri Genetics, a research and innovation company specializing in strawberry and small fruit varieties, presented new strawberry selections, NSG142, NSG48, and NSG161, at Fruit Attraction. The importance of the tests... read more

To propose tailor-made, technologically advanced, and truly sustainable packaging solutions capable of protecting products is the mission that has always guided the Guillin Group. "At Fruit Attraction, one of the three important events we participate in, we are here to reaffirm this commitment". read more

The innovative proposal of Insalata dell’Orto at Fruit Attraction has generated great interest, as they have launched the world's first high protein line in the fruit and vegetable sector, MisSalad High Protein. Three classic products to cook, Pumpkin Cubes, Vegetable Spaghetti, and Minestrone, have been revisited in this line. read more

At Fruit Attraction, we meet Natalino Gallo, president of Op Agricor of Piana di Sibari, who tells us about the new growth plans in foreign markets and investments in research and development of increasingly high-performing varieties. Growth is expected in other markets, in addition to Austria and Denmark. read more

The members of Cso Italy expressed great satisfaction with the outcome of Fruit Attraction, highlighting the broad international presence and the perfect timing to plan upcoming commercial campaigns. In the business areas of the collective Italy, organized by Cso Italy, read more

The sixteenth participation of Linea Verdea Madrid, present with Vegetales, one of the companies of the Group in Spain. The focus is on the restyling of the fresh soups Dimmidisì, with new proposals that go beyond plant-based options, as well as the experimentation of new references for the Iberian market. read more

Stability for integrated pest management apples and growth for organic. These are the forecasts for the 2025 harvest by Vip, who will present the new commercial season and their range of products at Fruit Attraction (hall 8, stand B07). "Currently, we anticipate a calendar of... read more

At Fruit Attraction, the Edamusha consortium brought along 25 member companies, expanding its presence. read more

Peviani returns to Fruit Attaction 2025 (Hall4, stand 4D05A) where they will present some novelties and unveil new projects. With the commercial director, Andrea Peviani, we will assess the table grape market on which the company specializes and also targets foreign markets. What are read more

The import of Hayward kiwi from Greece has started, while the production of persimmons is picking up. There is a change in variety for prickly pears, now with the first Sicilian Bastardoni. New apple varieties, Nicoter and Annurca, are entering the market. read more

Chiquita bananas will be cultivated for the first time in Italy, a pioneering initiative. With Italian-grown bananas, the brand is starting production in the heart of Sicily in collaboration with the local agricultural cooperative Alba Bio. read more

On the occasion of the International Day of Awareness of Food Waste, which takes place today, September 29th, F.lli Orsero presents a limited edition dedicated to bananas, with the goal of encouraging consumers to discover the full value of this fruit, including the. read more