Approximately 500 square meters in size, with a varied representation of industry organizations, companies, Consortia for the protection of Igp/Dop products, and producer organizations. At Fruit Logistica, in the heart of hall 4.2 (booth A20-A23-A30-B30), the Italian Fruit Village will be present. read more

Wholesale markets are investing in digital solutions to expand their customer base, starting with retailers who demand more services. This has led to the creation of a B2B marketplace for the Cagliari market. The project is spearheaded by Marco Biasin, born in 1991, who is the technical lead. read more

Hazera and Hm.Clause will be together at Fruit Logistica 2025 (booth A-50, hall 1.2) where they will present a selection of the latest innovations. New cultivars will also be featured for zucchinis and melons, as well as new varieties of square-shaped bell peppers. read more

Third edition of Mit (Meet Italian Taste), which will take place at Frederick's, a historic restaurant in Berlin, on Thursday, February 6th starting at 8pm, coinciding with Fruit Logistica. An opportunity to optimize international trade shows, showcase Italian excellences, and promote. read more

Third edition of Mit (Meet Italian Taste), which will take place at Frederick's, a historic restaurant in Berlin, on Thursday, February 6th from 8 pm, coinciding with Fruit Logistica. An opportunity to optimize international trade shows, highlight Italian excellence, and promote. read more

Hazera and Hm.Clause will be together at Fruit Logistica 2025 (booth A-50, hall 1.2) where they will present a selection of the latest innovations. New cultivars for zucchinis and melons will also be showcased, as well as new varieties of square peppers. read more

Fruit Logistica 2025 is preparing to welcome a record number of exhibitors showcasing digital technologies applied to agriculture. The Smart Agri exhibition area, located in Hall 3.1, will host 36 exhibitors from 18 countries, a significant increase compared to the previous year. read more

Ventura announces its first sponsorship in the world of professional cycling. It will be the Nutritional Partner of the VF Group Bardiani CSF Faizanè team. Ventura's product references. read more

Fruit Logistica 2025 is gearing up to welcome a record number of exhibitors showcasing digital technologies applied to agriculture. The Smart Agri exhibition area, located in Hall 3.1, will host 36 exhibitors from 18 countries, a significant increase compared to the previous year. read more

A new and original way to introduce even the youngest to the consumption of fruits and vegetables was showcased at Marca Fresh at the stand of La Grande Bellezza Italiana, the business network that brings together six historic fruit and vegetable producers from the national landscape. read more

The agricultural cooperative I campi del sole, established in 2016 in the Piana di Sibari, in the province of Cosenza, and active in the production of citrus fruits, peaches, and apricots, has embraced the project of the Turin-based start-up Lai-Bds Sigillo Digitale, fully tracking in blockchain. read more

In general, dried fruit consumption is increasing in Italy, as there is a shift towards healthier eating habits. Many retailers have adjusted to these changes by emphasizing the presence of these products within their stores. read more

First batches of blond oranges from the Washington Navel variety are replacing Navelina oranges. Decreasing production phase of Calabrian clementines. Good demand for the yellow kiwi variety and a slight interest in the new red variety. Increasing demand for cabbage. read more

In the words of Salvo Garipoli, director of SG Marketing, a summary of the two-day Marca Fresh event, the area at Marca 2025 dedicated to the meeting between fruit and vegetable companies and production, which saw the participation of over 50 companies, a number that has grown compared to the past. read more

The Alegrasi Group is presented at Marca 25 with an expanded exhibition space and a relaunch project for Valfrutta's Cornelio pepper. read more

Romagnoli F.lli, who in 2024 developed new agreements in the fruit and vegetable sector, presented at Marca 25 with the new line called Vita Armonia Gourmet, featuring new cultivars resulting from genetic innovation. Monique, the latest addition, has yellow skin and firm, intense yellow flesh. read more

The initiative by Citrus l'Orto Italiano to support research and the Umberto Veronesi Foundation is back. The activity "Broccoli for research," initially planned for November 2024, has been postponed due to limited product availability and is currently taking place. read more

In the latest issue of Marca Fresh, we meet Ernesto Fornari, general manager of Apofruit, who presents us with the news, starting with the Dulcis kiwi, which is being showcased at the fair. "We are not a single-product company and have researched club varieties throughout the fruit and vegetable supply chain. The Dulcis kiwi is gaining popularity." read more

The data on the fruit and vegetable market reported at Marca Fresh 2025 by SG Marketing during the conference "Fruits and Vegetables between experience and sustainability" organized by the Women in Retail Association show substantial stability. "The pie has remained the same," said. read more

Syngenta Vegetable Seeds is fully entering the elongated tomato market, specifically the San Marzano type, with Baroncino, a variety developed specifically to meet the needs of the Campania region through close collaboration with local experts and producers. This is a new development. read more