The Lombardy Region opens a discussion table to find a solution to the crisis of the Melavì cooperative and for the future prospects of the melein sector in Valtellina. "There is the willingness of the historic producers from Valtellina, who represent 60% of current production, to want to" read more

The shape is flat, but the taste is not. Ondine, the new premium flat white-flesh nectarine born from the collaboration between some of the main Italian and foreign fruit and vegetable companies, lands on the market for the first time with significant numbers after several years of campaigns. read more

Under the black skin of summer beats a red, sweet, sugary, creative and this year also more sustainable heart. It's the heart of Dolce Passione, the seedless watermelon that has seen the start of the 2025 commercial and production campaign under the best auspices with an estimate of read more

Over 26 million kilograms of the 2024-2025 harvest of Sicilian Red Oranges IGP were put on the market (including 3.1 million kg of organic product). This number matches that of the previous year. The market value is increasing. The product destined for fresh consumption has exceeded 21 million kilograms. read more

Small changes can lead to big changes. In terms of sustainability, the growing global demand for eco-friendly packaging is driving the emergence of an increasingly sought-after innovation in the fruit and vegetable sector: compostable labels. Seven out of ten consumers are asking for packaging. read more

The melon campaign continues, with high availability. With the rise in temperatures, an upward push for watermelons is expected. Quantities are running out for peaches and nectarines with small-sized fruit. The cherry season is coming to an end, with the campaign in Trentino. read more

Simone Zerbinati, born in 1985, CEO of the company Zerbinati in Casale Monferrato, was recently elected as the president of the IV and V range fresh produce group of Unione Italiana Food, succeeding Andrea Battagliola. With the new president, we address many issues in the field of... read more

The most affordable products in the fruit and vegetable department have been placed in a real ranking that evaluates them based on consumer savings logic: from tenth to first place in terms of affordability. This is happening in the fruit and vegetable department of the Coop store in Ozzano (Bo). read more

In an era where food preferences are rapidly evolving and the food industry is focusing on healthy, versatile, and nutritious options, almond flour and semolina stand out as elements of food innovation, paving the way for products without. read more

At the end of June, the new Metis campaign kicked off, featuring premium plums resulting from the natural crossbreeding of different plum and apricot varieties. These products have been on Italian and European shelves for over ten years. Let's catch up with Antonio Zani from the sales office. read more

The numbers for Fruit Attraction 2025 continue to be very positive, scheduled from September 30th to October 2nd at Ifema Madrid (from 9:30 am to 7:00 pm, with closing at 4:00 pm on the last day). read more

The export of Italian fruit and vegetables continues to grow. Fruitimprese's analysis of Istat data for the first 4 months of the year shows a 7.3% increase in the export volume of fresh fruit and vegetables and a 13.3% increase in value. This improvement is positively impacting the trade balance. read more

A meeting in Faenza to celebrate the Igp Romagna Peach and Nectarine. The event "More Taste on the Field" took place at the Nonni Farm. President Paolo Pari illustrated the activities and strategies of the Consortium for the protection and promotion of the Peach and Nectarine. read more

The wholesale food markets in Milan and Turin, which are undergoing major renovations to make the facilities more modern and provide better services, are suddenly facing strikes and protests organized by fruit and vegetable wholesalers, creating a 1970s-like atmosphere. Strike read more

The California Prune Board (CPB) announces the official estimate of the 2025 harvest, which will be approximately 65,000 tons, a production volume lower than the last seasons, but the quality of the fruit remains high and consistent. read more

Apofruit is celebrating its first 65 years of existence by giving itself and its over 2,700 members throughout Italy a special gift: the expansion of the plant located in Altedo di Malalbergo, in the lower Bologna area, a facility dedicated to processing twelve months a year. read more

The plum campaign is in full swing. In addition to the Red varieties, we are expecting the arrival of Sangue di Drago, Goccia D'Oro, Obinaja, and the first Black varieties. The marketing of melons continues at good levels, thanks to the high quality of the product. The same cannot be said for apricots. read more

Not only tomato and bell pepper, Esasem, a completely Italian seed company, is also focusing on the watermelon segment, thanks to a multi-year research program that is bringing innovative varieties to the market. This is what Giovanni Denaro, director, tells us. read more

The Tigros network (Agorà) is strengthening with new openings. The latest, in chronological order, in Villanterio, in the province of Pavia, located at via del commercio 2, with a format that replicates the already tested formula of the brand. The produce department. read more

Zespri is experiencing a strong demand for SunGold kiwifruit in the main European markets. The recently concluded season in the northern hemisphere has shown positive results: stable volumes, improved fruit quality, and an increasingly efficient supply chain. The company has managed to read more