The good sales performance of summer fruits continues, while the vegetable sector experiences ups and downs. This is what emerges from the weekly survey Il Borsino, conducted in collaboration with Italmercati, which this week made a stop at the CAAT in Turin.
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The Sicilian summer marks, as every year, the beginning of a new season for some of the most representative fruit and vegetable excellences of the island. OP La Deliziosa, a leading reality in the production and enhancement of certified fruit, inaugurates the 2025 campaign with the Pera Coscia.
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Apples, pears, and kiwis under attack: with the "REDUCE" project by Ri.Nova, defense is green
2025-07-25 00:00
Aphids and apple anthracnose, pear fruit moth, kiwifruit scale insect: climate change has exacerbated the adversities (as well as introducing new ones) that Emilia-Romagna fruit growing must deal with. Increasing challenges that have led to an increase in.
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Are salads overshadowing pre-packaged produce?
2025-07-25 00:00
In the 28th week, the pre-packaged fruit and vegetable sector records a new growth, albeit with only slightly positive volumes. Among the sales channels, supermarkets stand out, while discount stores and hypermarkets continue to show signs of decline.
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Melone Mantovano IGP: three days in the field and research for the melon of the future
2025-07-25 00:00
Buyers, producers, and technicians crowded the experimental test field for three days during the first Symposium of the Melon Mantovano IGP, which concluded yesterday. The event marked an unprecedented moment of discussion and technical updates for the melon sector.
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The quintals of apples produced in Valtellina that cannot be delivered to the Melavì cooperative, which is in liquidation, will be marketed by other entities in the area. This was one of the topics discussed yesterday at the new discussion table held at the headquarters of the Lombardy Region.
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Ortofrutta drives agri-food export: boom in apples and kiwis in the first quarter of 2025.
2025-07-24 00:00
The economic performance improved in the first quarter of 2025, with a 0.3% increase in GDP compared to the previous quarter and a 0.7% increase compared to the same quarter in 2024. The value added in agriculture also increased by 1.4% and in industry by 1.2%, while...
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Melone Mantovano IGP, when the territory becomes a brand and the product speaks of identity
2025-07-24 00:00
Yesterday, the first Symposium of the Mantovano IGP Melon took place in the splendid setting of the Ducal Palace of Mantua, bringing together producers, experts, and industry professionals in pursuit of excellence, sharing, and promoting the unique IGP certified melon.
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The British government presented in late June 2025 new standards to promote healthier eating, as part of the 10 Year Health Plan. The program directly involves supermarkets and producers, encouraging them to increase the range of healthy products and to...
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More than 26 million kilograms of Red Oranges from Sicily with Protected Geographical Indication (PGI) are on the market for the 2024-2025 harvest (of which 3.1 million kg are organic products). This number matches that of the previous year, but proportionally it is very positive considering that the raw material has been.
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The cherry season in Val Venosta has started.
2025-07-24 00:00
The cherry season has officially started in Val Venosta. In a year marked by reduced harvests in Europe, Val Venosta cherries are ready to take center stage, becoming protagonists of the Italian summer with an estimated 450 tons of product.
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Watermelons in General Distribution Organisations: more references, less display space
2025-07-24 00:00
July is one of the peak months for watermelon sales in the large-scale retail trade (Gdo), as it accounts for over a third of seasonal volumes. For this reason, Italiafruit is presenting one of its analyses dedicated to the category during such a strategic period. The survey focuses on the management of.
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"The pleasure of taste": Coop Sole relaunches on stone fruits and looks to the future.
2025-07-24 00:00
The summer season brings with it the most intense flavors of fresh fruit, and among these are the stone fruits - peaches, nectarines, apricots, and plums - which are once again taking center stage for Coop Sole, one of the most important fruit and vegetable cooperatives on the national scene.
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With the start of new cycles of greenhouse pepper transplanting, one of the most feared threats among horticulturists resurfaces: the greenhouse whitefly, Trialeurodes vaporariorum. Invisible at first sight but capable of causing significant damage, this small insect represents a
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Yesterday, the meeting promoted by the Sweet Passion watermelon Consortium was held, an event designed to review the commercial performance of the season and present the latest developments in terms of varieties and environmental aspects. In collaboration with the Known You Seed seed company, the meeting...
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What happened to the red-skinned apricots?
2025-07-23 00:00
For apricots and plums, both belonging to the drupe family, the peak selling period in large-scale retail distribution is concentrated between late spring and early summer, in a significantly narrower timeframe compared to more seasonally diversified products.
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However, the future is cultivated in the field: technical meeting with the Navarra Foundation and UNAPera.
2025-07-23 00:00
On Friday, July 25th, the Fratelli Navarra Foundation for Agriculture and UNAPera are organizing a technical meeting dedicated to pear cultivation. UNAPera is a consortium that brings together practically all operators in the pear sector at a national level - as reported in the
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Sicilian table grapes, the 2025 campaign confirms the growth trend
2025-07-23 00:00
Despite the climate challenges and pressures on the global market, Sicilian table grapes continue to demonstrate their driving force in the national fruit and vegetable sector. The 2025 campaign has started with positive signs, both in terms of quantity and quality of the product.
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With alien insects causing damages of over one billion euros annually in Italy alone, from the Asian stink bug to the Japanese beetle and the Asian hornet, it is necessary to provide effective tools for fighting them to agricultural companies, as well as harmonizing regulations.
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Milan Food Market: finally the new Logistics Regulation
2025-07-23 00:00
Following a joint session of the Fruit, Fish, Meat, and Gastronomy Markets and Flowers Committees of the Milan Food Market, the new Logistics Regulation of the Milan Food Market was approved yesterday. Sogemi expresses its satisfaction for
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