In 2026, Fruit Logistica will launch a clear signal of innovation: the New Product Showcases, a new format that will showcase a selection of innovative products, will debut at the fair. In a central and well-organized area, the leading trade show in the fruit and vegetable sector. read more

Apofruit Italia, a cooperative of fruit and vegetable producers with around 2,700 members in the most renowned areas of Italy, confirms its participation – Hall 2.2, Stand A-40 – at Fruit Logistica, the leading international trade fair for the fruit and vegetable sector scheduled from February 4th to 6th, 2026. read more

The Barbera Group, based in Adrano (Ct) at the foot of Mount Etna, specializes in the production and marketing of Sicilian fruits. They will be present at Fruit Logistica in Berlin from February 4th to 6th, as part of the Sicily Region collective, specifically in HALL 4.2. read more

In the third week of 2026, Lcc's fruit and vegetable sales experienced a setback compared to the excellent performance of the previous week. Revenue remained stable, supported only by an increase in the average price mix, while volumes decreased significantly. read more

At the beginning of a season marked by cold weather, rain, and strong temperature fluctuations, the Italian strawberry farming sector finds a crucial ally in the NSG - Nova Siri Genetics genetic material. In the main growing areas of the South, the varieties from the Italian breeding program are ensuring earliness. read more

The passage of cyclone Harry continues to leave heavy aftermath on the Sicilian vegetable sector. In the eastern part of the island, intense rain and persistent winds have slowed down field activities, significantly affecting productions. The direct consequence is a decreased supply. read more

Supporting our associates in the fight against the effects of climate change and accompanying them in the process of varietal renewal to respond to market trends: these are the objectives on which the new Regulation 2026-2031 for subsidized loans to members is based. read more

It will be pavilion 2.2 - stand C33 hosting the Fratelli Cafaro 1989 at Fruit Logistica in Berlin from February 4th to 6th, 2026, the most important global event dedicated to the trade of fresh fruit and vegetable products. A strategic comeback for the Campanian company, bringing in. read more

The Italian apple-growing campaign is based on solid fundamentals: high quality, in many ways excellent, and well-calibrated availability, ensuring continuity without the typical worries of surplus phases. In a European context far from abundant, with "right" stocks and read more

Origin is among the main purchasing drivers in the fruit and vegetable sector: 38% of consumers consider it one of the main selection criteria (Source: Annual Consumer SG Marketing research 2026). Brio, a company within the Alegra Group specializing in organic fruits and vegetables, is a partner of Alce Nero. read more

Starting from February 2nd and throughout the month, on the occasion of World Cancer Day, Large-Scale Retail and Organized Distribution participate in the "Red Oranges for Research" initiative by the AIRC Foundation, which has been taking place for over 10 years in supermarkets following events in the squares. read more

The rise of GLP-1 drugs, such as Ozempic, Wegovy, and Mounjaro, is not only redefining the approach to weight loss and diabetes management, but is also having increasingly evident effects on consumers' eating habits. A change that, according to analysts, will have read more

Two new references of plant-based burgers and a line of diced vegetables, named "Alla contadina", to offer GDO customers an increasingly advanced range in terms of service and, above all, flavor. This is how Ortonuovo opened 2026 under the sign of innovation, continuing a. read more

Chiquita announces Jiaqi Wang as the new artist for the upcoming edition of Pop by Nature, the campaign that for the third consecutive year brings together the brand of the iconic Blue Sticker banana with the language of contemporary pop art. read more

Italia Ortofrutta Unione Nazionale confirms its participation in Fruit Logistica 2026, the main international trade fair dedicated to the fruit and vegetable sector, scheduled to take place in Berlin from February 4th to 6th, 2026. read more

From February 4th to 6th, Orsero will be present in Berlin for Fruit Logistica 2026, the main global reference point for the fruit and vegetable sector. With over 2,500 exhibitors from around 90 countries, the event brings together the entire global supply chain, from the field to... read more

As learned from the Linkedin page of Fondazione F.lli Navarra, the geneticist and fruit breeder John Cripps passed away at the age of 95. He was known for creating the Cripps Pink apple variety, which serves as the genetic basis for the commercial brand Pink Lady®, now widely distributed globally. Born in read more

Orsero S.p.A., a leader in the Mediterranean Europe for the import and distribution of fresh fruit and vegetable products, announces the results of the unsolicited ESG rating by EthiFinance for the 2024 performance. The independent rating, research, and consulting group provides a service... read more

You don't have to be a big influencer to grow your business: you don't need sky-high numbers or impressive figures. The beauty of social media is that they are democratic and free, and anyone can use them with dedication and creativity. We live in an era where even a small shop can. read more

The Chilean kiwi season is just around the corner and the sector is gearing up with high expectations, as reported by PortalFructicola.com. Carlos Cruzat, head of the Chilean Kiwi Committee, points to a promising start to the campaign: although the fruit is expected to be on average smaller than usual. read more