Tomorrow the presentation of Macfrut 2026 will kick off in Catania.
2025-09-16 00:00
Everything is ready for the presentation of Macfrut 2026 in Catania. The appointment is tomorrow at 3.30 pm at the Romano Palace Hotel in an event that can be followed in two ways: in person and through a live streaming by connecting HERE (languages available: Italian, English, and Spanish). Stay tuned for the latest updates on the 43rd edition.
read more
Macfrut 2026 will be held in Senegal.
2025-09-05 00:00
Preview of Macfrut 2026 in Dakar. The opportunity was the Africa Food System Forum in the capital of Senegal, scheduled until September 5, which attracted over 6,000 delegates from across Africa to discuss development strategies and issues related to agriculture and food.
read more
Macfrut 2026 will be held in Sicily.
2025-09-03 00:00
Macfrut 2026 is presented to the press and operators. It will take place in Sicily, more precisely in Catania (Romano Palace Hotel), on Wednesday, September 17 at 3:30 PM, in an event that can be followed in two ways: in person and via live streaming (in Italian, English, and Spanish). Here is the link: [link]
read more
Macfrut 2026, a year of business beyond the trade fair
2025-08-29 00:00
Awaiting the presentation scheduled for Wednesday, September 17th at 3:30 PM in Catania (in-person and streaming event), Macfrut 2026 reveals the main international missions for companies in the supply chain. This demonstrates its uniqueness as an event: not just a three-day event.
read more
Cold plasma and bipolar ionization: new frontiers for the preservation of fruits and vegetables
2025-07-01 00:00
During the conference "Post-harvest fruit: oxidizing products and technologies for sanitization", promoted by Ri.Nova at Macfrut, the debate on new technologies for the preservation of fruits and vegetables, particularly on cold plasma and bipolar ionization, has sparked.
read more
Here are the first news about Macfrut 2026.
2025-06-13 00:00
Macfrut unveils the first novelties of the 2026 edition, scheduled at the Rimini Expo Centre from Tuesday 21 to Thursday 23 April. The first concerns the flagship products of the 43rd edition: Avocado and Mango. Two crops in dizzying ascent in production and consumption on an international scale.
read more
Who will benefit and who will lose in the global blueberry market?
2025-06-12 00:00
One of the events accompanying this year's Macfrut 2025 trade fair was the Berry Area - a special space for industry exhibitors and experts. Within it, interesting lectures and debates were held on topics such as the situation in the berry fruit markets. Sarah Ilyas from the company...
read more
New fruit or endangered fruit cultivation? Breeding is the answer
2025-06-11 00:00
With almost 500 attendees registered in the four VIP seminars (Variety International Project) during Macfrut 2025, topics related to varietal innovation confirm the primary interest of fruit sector operators in the expectations and results of the main.
read more
Strawberries at Macfrut 2025. Varieties collection - photo gallery
2025-05-29 00:00
Following previous editions, this year at Macfrut trade fair, a collection of strawberry varieties developed within Italian breeding programs was also presented. Some of the showcased fruits originated from varieties well known to Polish growers.
read more
Parlapiano, the Ribera Dop orange grows in gdo #macfrut2025
2025-05-28 00:00
In the last season, the Ribera Dop Orange has achieved excellent results, as highlighted by Paolo Parlapiano, sales and marketing manager of Parlapiano Sicilia, whom we met at the Macfrut 2025 stand. Despite the season ending a month ago.
read more
Tomorrow the presentation of Macfrut 2026 will kick off in Catania.
2025-09-16 00:00
Everything is ready for the presentation of Macfrut 2026 in Catania. The appointment is tomorrow at 3.30 pm at the Romano Palace Hotel in an event that can be followed in two ways: in person and through a live streaming by connecting HERE (languages available: Italian, English, and Spanish). Stay tuned for the latest updates on the 43rd edition.
read more
Macfrut 2026 will be held in Senegal.
2025-09-05 00:00
Preview of Macfrut 2026 in Dakar. The opportunity was the Africa Food System Forum in the capital of Senegal, scheduled until September 5, which attracted over 6,000 delegates from across Africa to discuss development strategies and issues related to agriculture and food.
read more
Macfrut 2026 will be held in Sicily.
2025-09-03 00:00
Macfrut 2026 is presented to the press and operators. It will take place in Sicily, more precisely in Catania (Romano Palace Hotel), on Wednesday, September 17 at 3:30 PM, in an event that can be followed in two ways: in person and via live streaming (in Italian, English, and Spanish). Here is the link: [link]
read more
Macfrut 2026, a year of business beyond the trade fair
2025-08-29 00:00
Awaiting the presentation scheduled for Wednesday, September 17th at 3:30 PM in Catania (in-person and streaming event), Macfrut 2026 reveals the main international missions for companies in the supply chain. This demonstrates its uniqueness as an event: not just a three-day event.
read more
Cold plasma and bipolar ionization: new frontiers for the preservation of fruits and vegetables
2025-07-01 00:00
During the conference "Post-harvest fruit: oxidizing products and technologies for sanitization", promoted by Ri.Nova at Macfrut, the debate on new technologies for the preservation of fruits and vegetables, particularly on cold plasma and bipolar ionization, has sparked.
read more
Here are the first news about Macfrut 2026.
2025-06-13 00:00
Macfrut unveils the first novelties of the 2026 edition, scheduled at the Rimini Expo Centre from Tuesday 21 to Thursday 23 April. The first concerns the flagship products of the 43rd edition: Avocado and Mango. Two crops in dizzying ascent in production and consumption on an international scale.
read more
Who will benefit and who will lose in the global blueberry market?
2025-06-12 00:00
One of the events accompanying this year's Macfrut 2025 trade fair was the Berry Area - a special space for industry exhibitors and experts. Within it, interesting lectures and debates were held on topics such as the situation in the berry fruit markets. Sarah Ilyas from the company...
read more
New fruit or endangered fruit cultivation? Breeding is the answer
2025-06-11 00:00
With almost 500 attendees registered in the four VIP seminars (Variety International Project) during Macfrut 2025, topics related to varietal innovation confirm the primary interest of fruit sector operators in the expectations and results of the main.
read more
Strawberries at Macfrut 2025. Varieties collection - photo gallery
2025-05-29 00:00
Following previous editions, this year at Macfrut trade fair, a collection of strawberry varieties developed within Italian breeding programs was also presented. Some of the showcased fruits originated from varieties well known to Polish growers.
read more
Parlapiano, the Ribera Dop orange grows in gdo #macfrut2025
2025-05-28 00:00
In the last season, the Ribera Dop Orange has achieved excellent results, as highlighted by Paolo Parlapiano, sales and marketing manager of Parlapiano Sicilia, whom we met at the Macfrut 2025 stand. Despite the season ending a month ago.
read more
Macfrut 2025 hosted the first edition of the International Symposium on Biotechnological Tools in Horticulture, the global symposium dedicated to biotechnologies applied in horticulture. The event was promoted by the International Society of Horticultural Science (ISHS).
read more
The 2025 edition of Macfrut was a edition of change for OP CONSORZIO FUNGHI DI TREVISO, which presented itself at the fair with a renovated stand in terms of graphics and vision: fresher, more welcoming, designed to enhance dialogue with buyers and tell the story.
read more
Two innovative solutions aiming to change the definition of "fresh snacks" available in grocery stores.
2025-05-23 00:00
With the 2025 edition of Macfrut now over, there is no denying the palpable interest shown in the solutions offered by the Cartonpack Group. This interest can be attributed to two key innovations: the BK1 with resealable top seal and heart-shaped dispenser hole, and the FMKX6 flat cardboard tray from Fimat.
read more
Smurfit Westrock Italia, paper packaging is a necessity #voiceofthefruitandvegetables
2025-05-23 00:00
Smurfit Westrock, a new global entity resulting from the recent merger between the Irish Smurfit Kappa and the American WestRock, has become the world's leading group in the paper-based packaging solutions sector. At Macfrut 2025, their presence was prominent, with the CEO of Smurfit.
read more
Mariusz Och, sales manager for the Polish machinery manufacturer Green Sort, stated that determining whether a blueberry is hard or soft has been simplified with the use of a blueberry sorting machine that relies on infrared light technology. "During MacFrut, we showcased our blueberry sorting machine," he said.
read more
COT International attended Macfrut last week to introduce its new varieties of apricots, cherries, and plums. The event also served as a platform to emphasize the company's goals regarding varietal selection, which are centered around productivity for producers and taste for consumers.
read more
P.A.T.A.T.A. Project at Macfrut 2025: an alliance between agriculture, research, and innovation
2025-05-20 00:00
On Tuesday, May 6th, the new project P.A.T.A.T.A. was presented at the Macfrut fair in Rimini. P.A.T.A.T.A. stands for "Produrre Aggregando Tecnici e Agricoltori, Tutelando l’Acqua" and is aimed at revitalizing the potato farming sector in Emilia-Romagna in a sustainable and innovative way.
read more
The three pillars for relaunching the fruit and vegetable sector at the #Macfrut2025 trade show.
2025-05-20 00:00
During Macfrut 2025, at the La Grande Bellezza Italiana booth, a conference organized by the Women in Retail Association titled "Wellness, health, and storytelling, the new fruit and vegetable sector #female in retail", was held. The event was moderated by Cristina Lazzati, director of Mark.
read more
"We also enhanced our presence at Macfrut 2025 this year, which was a significant opportunity to strengthen our market position and explore new business opportunities on a global level. During the event, we highlighted our leading products, such as the freshest batches of artichokes and late-season ..."
read more
New partnership for the development of the new Haegum yellow kiwi variety in Italy.
2025-05-19 00:00
A non-exclusive partnership agreement was signed last week at Macfrut between Sofruileg SA, chaired by François Lafitte, and Orbita Soc. of Lagnasco, Ortofruit Italia of Saluzzo, and the Lagnasco Group cooperative. "The contract covers the development of the new Haegum yellow kiwi variety.
read more