AMI: 30 percent organic - How are organic fruit and vegetables being pushed?
To make organic more widespread - this was the goal set 20 years ago by Renate Künast, then Minister of Agriculture, who spoke out for a 20 % share within ten years. To date, the target has not been reached. Instead, the bar has been raised: 30 % by 2030.
In the past years 2020 and 2021, the demand for organic fresh fruit boomed.
Fruchthandel is a global media company located in Düsseldorf, Germany. The company's main focus is on fresh fruits and vegetables, covering everything from planting and cultivation to distribution and consumption. With its roots dating back to 1916, Fruchthandel has a long history of providing expert and timely information on the topic of fruits and vegetables through its flagship magazine, "Fruchthandel Magazin". In addition to the weekly publication, the company also offers special national and thematic editions, an industry guide, and a daily newsletter, "Fruchthandel Newsmail".