With the publication of Implementing Regulation (EU) 2025/2239 in the Official Journal of the European Union on 5th November 2025, the Basilicata Strawberry officially enters the European Union's Register of Protected Geographical Indications (PGI), marking a historic milestone for. read more

Nikos Arvanitakis, the sales manager of Arvanitakis Fruits, which oversees the Fruiton brand, mentioned that the Greek strawberry season started a bit earlier this year, thanks to the weather conditions. "This year's strawberry harvest is earlier compared to previous seasons, mainly due to favorable weather." read more

While the 2025 food forecast emphasized the increasing consumer interest in "designer produce" - for example, new produce varieties like Koyo strawberries from Oishii - as well as a growing curiosity about unique tropical fruits such as breadfruit and mangosteen, Baldor's 2026 Food Forecast has now been released with several new trends. read more

The best way to convince yourself is to visit one of the most modern strawberry plantations in Poland. In a prepared report, Janusz Góra from Haygrove company talks to Dariusz Malak from Amplus company, where strawberries of repeating varieties have been grown for several years. read more

At the Marca Fresh (pavilion 19, booth C39), Naturitalia will present an assortment based on a network of over 3,000 farmers active in the cultivation of more than 10,000 hectares spread across 13 Italian regions. Among the novelties are the packaging of Italian strawberries dedicated to Valentine's Day. read more

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Kontrolowane farmy wertykalne oferują indyjskiemu rynkowi truskawek sposób na zapewnienie ciągłego dostępu do wysokiej jakości produktów przez cały rok, pomimo tropikalnych przeszkód - mówi Harish Varadharajan, współzałożyciel Fragaria Fruits. "Indie mają problem z brakiem krajowego dostępu do wysokiej jakości produktów rolniczych, pomimo kosztów... read more

Bayer has announced the launch of Baya Solara, the first commercial strawberry variety from Bayer's De Ruiter brand. The launch is a crucial part of the company's strategic expansion into the strawberry market and follows Bayer's acquisition of the strawberry assets from UK-based NIAB in 2023. read more

The obtaining of the IGP (Protected Geographical Indication) mark represents the beginning of a new phase for the agriculture of the Basilicata region for the Basilicata Strawberry: a product capable of meeting a growing demand for quality and healthiness. read more

In recent years, Egypt has been rapidly expanding its production of strawberries for freezing, becoming one of the key fruit processing centers in the world. New plantations, modernization of farms, and investments in IQF freezing lines are enabling this growth.

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The IQF frozen fruit market, despite supply challenges, maintains a stable or high demand, especially in the berry segment. The focus remains on strawberries, raspberries, blueberries, blackberries, as well as "non-berry" fruits like pineapple, mango.

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