Anti-inflation quarter: promotions in fruit and vegetables
The anti-inflation period has started, as already reported in Gdoweek, wanted by Minister Adolfo Urso. The large-scale retail trade responded with dedicated promotions also involving fruit and vegetable products. We describe some of them below in this article. The choice of Esselunga
The brand has included in the basket dedicated to this initiative the mixed salad in a 400g bag
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Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.