Aldi Süd launches its first own apple variety in the Old Country
As the company announced, Aldi Süd will exclusively introduce its own apple variety from the Old Country to its shops for the harvest in autumn 2023. The apple, for which a name is still being sought, will be offered exclusively in all 2,000 Aldi Süd shops from October 2023. "Customers can now vote for the name and win great prizes",
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Fruchthandel is a global media company located in Düsseldorf, Germany. The company's main focus is on fresh fruits and vegetables, covering everything from planting and cultivation to distribution and consumption. With its roots dating back to 1916, Fruchthandel has a long history of providing expert and timely information on the topic of fruits and vegetables through its flagship magazine, "Fruchthandel Magazin". In addition to the weekly publication, the company also offers special national and thematic editions, an industry guide, and a daily newsletter, "Fruchthandel Newsmail".