"Club apples are increasingly gaining market share, but they still account for a minority of consumption"
Due to high temperatures and water scarcity issues, the size of this year's pome fruits has been significantly affected, says José Casas, from Frutas Ponti. "In terms of marketing, the winter has been quite challenging for apples because we are seeing a generally low demand. There is more demand for exports, but prices need to be very competitive, while packaging and transportation costs
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