Discovering the Mela Rossa Igp of Cuneo with La Grande Bellezza Italiana
In the new episode of the talk Discovering the supply chains with La Grande Bellezza Italiana we talk about the Mela Rossa di Cuneo Igp with Eraldo Barale, director of Joinfruit and founding partner of 'La Grande Bellezza Italiana', and Alberto Boschero, technical manager of Joinfruit. A fruit that has its roots in the 1920s when Piedmontese apple-growing introduced apples
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Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.