Europe to see big rise in Kissabel production

Northern Hemisphere production of Kissabel apples is forecast to rise by 40 per cent to 3,500 tonnes this season. As the campaign kicked off in mid-September, it was revealed that the innovative pink and red-fleshed apple brand will have its own stand for the first time at next month’s Fruit Attraction. The fair also marks the debut of the brand’s new juice range made from Red

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Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.