Fyffes uncovers consumer confusion regarding pineapple storage in the UK and Ireland.

2024-09-25 00:00

Over eight out of ten consumers (81%) have acknowledged that they are unaware of the proper way to store pineapples, leading them to consume them later than optimal. This finding comes from a study conducted by Fyffes, a prominent global producer of tropical fresh fruits, and aligns with the introduction of Fyffes' new crownless pineapples in Europe.

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