"Our goal is to build up the market and demand nationwide through direct marketing"
Dr. Andreas Peil of the Institute for Breeding Research on Fruit at the Julius Kühn Institute presented the new green apple variety Pia 41, which he helped develop, at this year's Anuga. "It all started with a cross in 2005, and the seeds were sown a year later and selected, propagated and tested in different environments over several years," Dr. Peil said. "The variety proved to be so

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