PINK LADY® maintains its position in an unprecedented context
Despite the context of historic inflation in which we are immersed and which is resulting in a very clear change in consumption habits, all the members of the Pink Lady® network maintain their strong commitment to the brand, thanks to which they have achieved a sales volume of 180,000 tonnes of Pink Lady® and PinKids® ® apples (+3% vs. N-1), in addition to
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.