SANLUCAR launches a new Disney collaboration with The Lion King
Under the slogan "Royal delights for the sweetest tooth", the campaign focuses on stone fruit, mangoes, avocados, pineapples, and lemons from SanLucar; as well as on attractive themed islands in the point of sale. One of the highlights of the
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.