Tauber (Vog): 'We need to reach the apple consumer on different touchpoints'
At Fruit Logisticawe visited the Südtirol stand, where we met the Vog Consortium. "We present our products,' says Hannes Tauber, marketing manager of Vog, 'traditional, organic and Club apple varieties that have been on the market for several years, such as Pink Lady, Envy, Kanzi or Yello. And now other new, important ones that can meet the challenges of the market
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Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
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