The new VOG harvest begins with Royal Gala and Sweetango™.
The apple season is off to the best possible start for the VOG, thanks to the quality of the fruit. Indeed, the summer in the Consortium's production areas in South Tyrol -
Südtirol has enjoyed a sufficient water supply and a good temperature difference between day and night, ideal conditions for the growth of
apples.

"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.