VIP confirms its strength in annual apple varieties
After a successful start to the marketing season, the Val Venosta Association of Fruit and Vegetable Cooperatives guarantees year-round availability of apples that are characterised by their high quality and long shelf life, despite last summer's abnormal weather conditions, thanks to the altitude and the alpine-Mediterranean microclimate of their area of origin.
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.