"Promising" avocado campaign with over 70,000 tons
Avocado is in fashion. The star raw material in the tropical production sector continues to be one of the fruit of the moment, with a sustained increase in demand that has been on the rise for several years, as shown by the main consumption observatories.
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.