The LUNA ucr avocado tree is half the size of the Hass tree and seven times more productive.
Eurosemillas took advantage of the Fruit Attraction showcase to present the first variety launched by the Green Motion Avocados platform, which will begin to be marketed before the end of this year, to around 150 entrepreneurs and growers. It is LUNA ucr, a type B flowering avocado that is set to revolutionise the current concept of pollinators.
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.