Dole targets people who have never eaten a banana
To mark National Banana Day, the world’s largest fresh produce company Dole says it wants to track down consumers in the US who have never eaten the fruit – despite it apparently being the top-selling item in American supermarkets and a staple for the vast majority of households.
From 19 April, the group is asking people to share their stories of “life without bananas” by

Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.