The colour of the banana does matter
High temperatures in summer accelerate the ripening of bananas, which in turn shortens their commercial life because they tend to turn black earlier than in times of lower temperatures.
In view of this situation, Plátanos Ruiz offers some practical and useful advice for the sale of bananas, bearing in mind that the most important thing for selling them is the

"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.