Bayer is facing the rough patch.
The rough tomato, caused by the Tomato Brown Rugose Fruit Virus (ToBRFV), represents a significant threat to tomato producers worldwide. This highly contagious virus can devastate crops, affecting both the quality and quantity of production.
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.