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Australian berry growers collaborate on marketing campaign
2024-02-05 06:00
Source:
Fruitnet.com
In an industry-first, berry growers across Australia have joined forces to encourage shoppers to put more berries in their baskets.
The collaboration, delivered through Hort Innovation and led by Berries Australia, will see blueberries, raspberries, blackberries and strawberries all promoted under one ‘berry basket’ banner.
Hort
Fruitnet.com
Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.
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