Discovering the cherry supply chains with La Grande Bellezza Italiana
In the second instalment of the #freshtalks series, after talking about radicchios, we explore the cherry supply chain with Chiara Gaiardoni, saleswoman for La Grande Bellezza Italiana. They are located in Puglia and Piedmont, the two reference areas in the cherry sector that the network of companies has chosen to bring cherries to the shelves of the large-scale retail trade. Puglia and Piedmont,
Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.