Pink Lady is looking to increase its presence in the European market.

2025-11-24 14:00

The Pink Lady apple brand has announced the beginning of a new era with the introduction of a new brand signature. This is supported by a Europe-wide marketing campaign that highlights the experience of biting into one of their apples.

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Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.

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