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The Washington apple crop evolved into a story of two seasons.

2026-02-10 00:00
Source: Freshplaza.com
In the summer of last year, early pre-harvest forecasts indicated a larger apple crop compared to the previous season. As supply exceeded demand during the 2024/2025 season, the increase in production prompted many marketers and retailers to create aggressive fall promotional programs.

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Freshplaza.com
Freshplaza.com

FreshPlaza is one of the world's most well-known global media platforms for the fresh fruits and vegetables industry, providing its readers with the latest market developments and trends. The team of writers and editors source news from all over the world, and a daily newsletter is sent out with dedicated issues for North America, Latin America, Europe, Asia, Oceania, and Africa.

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