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"We cater specifically to individuals with apple allergies, their families, and mindful food enthusiasts."

2026-03-09 00:00
Source: Freshplaza.com
The official presentation at Fruit Attraction 2025 in Madrid marked the beginning of the first marketing season for the new apple concept, Pompur. Just a few months later, the apple innovation, a joint project between ZIN (Züchtungsinitiative Niederelbe), Elbe-Obst, and MAL (Marktgemeinschaft Altes), was launched.

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Freshplaza.com
Freshplaza.com

FreshPlaza is one of the world's most well-known global media platforms for the fresh fruits and vegetables industry, providing its readers with the latest market developments and trends. The team of writers and editors source news from all over the world, and a daily newsletter is sent out with dedicated issues for North America, Latin America, Europe, Asia, Oceania, and Africa.

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