Greenyard strengthens its market position despite reduced fruit and vegetable consumption
Greenyard outperformed the market regarding fruit and vegetables, thus increasing its market share. That is what the company's annual report states. "Despite an overall reduction in consumption (-10%), volumes at Greenyard fell by only 0.8%, while prices increased by 8.5%," begins co-CEO Marc Zwaaneveld. Annual sales increased by 7.9% to €4,638 billion. That positive result means
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