How retail copes with fresh produce sourcing during the war in Ukraine?
How has the geography of suppliers to the fruit and vegetable departments of Ukrainian supermarkets changed due to the war? Has it become harder or easier for Ukrainian farmers to enter the network? Are Ukrainian farmers ready for EU standards and requirements?
With these questions,EastFruit has contacted Kateryna Nichayeva, Fresh Department Director at VARUS retail chain
EastFruit is an analytical platform that helps in the development of the fruit and vegetable business. The main goal of this platform is to increase the incomes of producers through more efficient production, storage, processing and marketing of fruits and vegetables. EastFruit is a center of knowledge and experience for all participants in the fruit and vegetable market in Eastern Europe, the Caucasus and Central Europe.
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