The new yellow kiwifruit project already has a name: Kikoka
During a packed press conference at the Fruit Attraction horticultural trade fair in Madrid, the Italian Rivoira Group finally unveiled the new brand name that will be used to market two recently launched yellow pulp kiwifruit varieties: Kikoka.
Last year, the company NKP granted the Rivoira Group a worldwide commercial license for two varieties of sweet yellow kiwifruit owned by
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