"With our platform we offer global manufacturers access to the Polish retail sector."

Roger Boons enthusiasm for the Polish market is undeniable. He entered the fruit and vegetable sector in 1985 and quickly became active in Eastern Europe after the fall of the Berlin Wall for the then New Zealand Kiwifruit Marketing Board (Zespri). For the past six years, the Belgian has returned to his roots as commercial director of Greenyard Logistics Poland.

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