New Rocca Imperiale lemon campaign to be fully launched after Epiphany
The new Limoré lemon season in Italy began just before Christmas. Volumes were initially low due to slight temperature fluctuations that delayed the coloration of the fruit and ongoing drought conditions that hindered the growth of the fruit.
Slow coloring of the lemons due to the mild temperatures
"Despite the good demand from the Italian and foreign retail trade, we
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