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Melinda is also focusing on the vending machine channel for snacks.

2024-12-10 00:00
An agreement has been signed between Melinda Lab, a business unit of the Consortium dedicated to developing 100% natural processed fruit-based products, and New Factor. The company in Cerasolo (Rimini) has been tasked with marketing them in the vending machine segment, a channel that is making a comeback.

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Freshpointmagazine.it
Freshpointmagazine.it

Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.

The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.

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