BASF draws up roadmap to satisfy melon and watermelon consumers
BASF held a new edition of its Melon and Watermelon Business Event for Experts at its research centre in Finca Lo Ruiz (La Palma, Region of Murcia) from the 3rd to the 7th of July. Under the title 'What's next?', the multinational, which operates in the vegetable seed market under the Nunhems brand, has shown professionals from the sector, producers and
specialists
those who are interested
in the sector
the latest developments
in the sector

"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.