"Dual Purpose can drive consumption in winter"
Continuity in supply chains is key for products like tomatoes or peppers. However, others like watermelon are very seasonal. This is currently more of a cultural obstacle than a practical one. At BASF | Nunhems®, they aim to de-seasonalize the consumption of the so-called 'fruit of...
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.