Last phase of the "Beginnings" campaign of Melones El Abuelo in La Mancha
After the successful first phase, which explored the origins of the crop in Almeria, and the second phase which captured the technological transformation in Murcia, Melones El Abuelo now dives into the fields of La Mancha to celebrate the rich agricultural tradition of this region.
La Mancha, famous for its rich cultural heritage and vast fields, is a perfect backdrop for

"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.