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The future of Fashion Watermelon depends on exploring new categories and increasing value for growers.

2026-05-20 00:00
The Asociación Grupo Fashion (AGF) and its technology partner, BASF | Nunhems, organized a field day in El Ejido (Almería) on May 14, gathering producers from the marketing companies associated with the AGF Group. Crisanto Ampuero, Consumer & Customer Manager at BASF, presented three.

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