Nicofruit, digital campaign for Fragola Matera kicks off
After the success of the digital communication for the years 2022 and 2023, Nicofruit, has entrusted Brand-Cross with all the corporate and product communication of Fragola Matera for 2024, the year in which it celebrates its anniversary. The aim is to create an emotional bond with the consumer Fragola Matera packaging
Nicofruit, a company of the Frutthera Growers Cooperative, founded in 1993 in
Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.