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California Prunes get ambassadorial boost

2023-10-10 13:00

The popularity of California Prunes among UK consumers and healthcare professionals is set to be given a boost by renewed campaigns with British nutritionist Jo Travers and TV chef and author Peter Sidwell.

Both brand ambassadors are long-term advocates of the health benefits and versatility of California Prunes, championing the power of prunes as a snack, an ingredient, and a

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Fruitnet.com
Fruitnet.com

Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.

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