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Waitrose and Heston to part company

2023-02-27 11:00
Source: Fruitnet.com

The highly successful relationship between Waitrose and Heston Blumenthal is coming to an end after 12 years.

The Heston from Waitrose range has scored some huge hits over the years, not least when his hidden orange Christmas pudding sparked a bidding war online.

However the supermarket has confirmed that it is ”taking our product development in a different

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Fruitnet.com
Fruitnet.com

Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.

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