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Ondine, first commercial campaign in large-scale retail trade

2024-06-27 00:00
After the positive results of last year's commercial tests, the flat peach Ondine is ready for its first real marketing campaign in Italy, where it will be available in the fruit and vegetable department of major national supermarket chains with significant volumes produced in the region.

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Freshpointmagazine.it
Freshpointmagazine.it

Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.

The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.

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