Presentation of the 2024 PDO Cieza Peach Campaign
Manuel Ruiz, president of the Protected Geographical Indication Peach of Cieza, has presented the new campaign for production, commercialization, and promotion of the peach varieties collected under the Indication. The presentation took place at the
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.